Modu Modular Mobile Phone Coming In Spring 2009!
Almost exactly a year ago those teasers over a Modu mentioned their intentions to release a mobile blower that could be inserted into other gadgets (“jackets”) in order to change and personalise its function.
The wait is now over people!
Central to this cleverness is the Modu phone itself.
The Modu phone is a basic, simple mobile (the lightest on the planet according to Guinness), but adding those jackets can completely change the functionality and look of the device.
This gives the user the chance to totally customise their device to his/her tastes.
Modu expects to have these jackets on the market by Q2 of 2009, with several other jackets to roll out by the end of the year!
If the previous info holds up, the phone plus two jackets will be available for only $200, with additional jackets running from $20 to $60.
These prices show that Modu means business!
What do you reckon?
Do you think this stands a chance?
Check out the vid and press release below 🙂
At the heart of the modu ecosystem is a tiny, modular and sleek mobile phone. In addition to complete mobile functionality, the modu phone is a music player and a mass storage device containing 2 GB of internal memory. The innovative modu phone presents a bold graphical user interface and a unique seven-key keypad to perform basic functions even without a modu jacket. For added functionality and style, users can easily slip the modu phone into a range of modu jackets. This modu ecosystem offers boundless â€“ and affordable â€“ possibilities.
The new modu jacket lineup includes:
â€¢Â moduâ„¢ night jacket: inspired by the nightlife scene, this jacket includes futuristic styling with an edgy keypad, flashing lights, night mode imaging and a unique graphical user interface
â€¢Â moduâ„¢ street-art jacket: capturing the expressive and vibrant street art scene, this jacket fea-tures stereo speakers and dedicated music keys for a powerful music experience
â€¢Â moduâ„¢ classic jacket: designed to fit the everyday needs of a modern lifestyle, this jacket carries all essential mobile communication features with an air of elegance and fine taste
â€¢Â moduâ„¢ express jacket: this jacket transforms the modu phone and user interface with a rain-bow of fun, playful flavors
“modu is turning the notion of a â€˜one-size-fits-all’ mobile phone experience on its ear,” said Dov Moran, founder and chief executive officer of modu. “Consumers want a mobile phone that can keep up with their dynamic lifestyles. The combination of the eye-catching modu phone with the new modu jackets offers not only personalized style but affordable updates without the costly expense of buying a new phone.”