Mobile Broadband Gets Logo and Everything!
16 companies have teamed-up for a GSM Association-led initiative to make mobile broadband a recognisable standard – nothing makes things more real than a logo 😉
The team’s aim is to create a bunchÂ ofÂ “always-connected mobile broadband devices delivering a compelling alternative to Wi-Fi”.
The first phase will see itÂ pre-installed on laptops in 91 countries.
Launch participants include 3 Group, Asus, Dell, ECS, Ericsson, Gemalto, Lenovo, Microsoft, Orange, Qualcomm, TelefÃ³nica Europe, Telecom Italia, TeliaSonera, T-Mobile, Toshiba and Vodafone.
So -Â some big names in there.
The GSMA-created “Mobile Broadband service mark” is designed to help consumers easily identify a “ready to run” mobile broadband device.
More is promised from the initiative including “a whole range of previously unconnected devices â€“ from cameras and MP3 players to refrigerators, cars and set-top boxes.”