Lego Digital Box Puts The Kit in 3D In Store

lego3dPut yourself into this predicament.

You’ve narrowed your search down to 2 Lego kits but the pictures on the boxes aren’t helping.

You wish you could see the finished article in glorious 3D to help you decide.

Now there’s Lego’s Digital Box to help you out as it shows a 3D model right there in the store.

If a box is held in front of its screen, the German-only (for now) Digital Box will scan the bar code and present an animated model of the completed set on its screen. Apparently it uses the same tech used by camera phones to scan bar codes and present product data, but obviously much better because the result is always a 3D Lego model.

Bring it to the UK!!