Amazon UK Black Friday open – there’s even a shop!

Amazon Echo Boxed - Do Not kicks off The Black Friday Sale today. This is the start of 10 days of deals on Christmas gifts and other must-have items. If what you’re hoping for isn’t on sale, wait five minutes as that’s how ofter new deals are released!

Deals live on November 17 include the Toshiba 55-inch TV and the De’Longhi Espresso Coffee Machine.

Small businesses and artisans selling on Amazon Marketplace and Handmade at Amazon are offering thousands of deals this Black Friday
including the Levoit Air Purifier

Black Friday 2017

The Black Friday Deals Store will be open from 00:00 on Friday 17th with new ‘Deals of the Day’ available every 24 hours throughout the period. These cover everything from the latest consumer electronics and Amazon devices to this year’s must-have toys, games, fashion, jewellery, beauty, home items and more.

Head on over to or shop anytime, anywhere with the Amazon App (to download, visit from a mobile browser).

Amazon Black Friday_Echo Prep LandscapeIf you’re using the app, you can also set Watch a Deal alerts to ensure you never miss out on a deal.

The official start of the Black Friday sale follows some great early deals on Amazon Devices, including the all-new Amazon Echo, available for just £69.99, and Echo Dot for just £34.99.

Lightning Deals

There will also be thousands of ‘Lightning Deals’ – products available at a discount, in limited quantities, for a matter of hours – introduced throughout the sale.

Bargains to be had

The Black Friday Sale will run until 23:59 on Sunday 26th November and customers should check back every day for new deals.

From HD TVs to perfumes and stocking fillers, customers can make an early start on their Christmas shopping and save millions of pounds with deals on Friday November 17th including:

B&O PLAY by Bang & Olufsen Beoplay P2 Portable Bluetooth Speaker with Built-In Microphone – Black£149.00£110.00£39.00
Toshiba 55U5766DB 55-Inch 4K Ultra HD LED Smart TV with Freeview Play – Black (2017 Model)£599£439.00£160.00
Mamas & Papas Millie and Boris Musical Cot Mobile, Beige£33.26£23.55£9.71
De’Longhi ECZ351.BG Scultura Traditional Pump Espresso Coffee Machine, 1100 W – Champagne£149.45£99.99£49.46
Ghost Eau De Toilette for Women, 100ml£27.95£20.96£6.99
Philips Sonicare Electric Toothbrush with DiamondClean Brush Head (UK 2-Pin Bathroom Plug)£40.00£29.98£10.02
Lego Fire Boat£51.58£37.97£13.61
Levoit Air Purifier with True HEPA & Active Carbon Filters£69.99£44.80£25.19
Bosch PMF 220 CE Multi-Tool Set£120.35£78.99£41.36

Artisanial treats

Small businesses and artisans selling on Amazon Marketplace and Handmade at Amazon are offering thousands of deals this Black Friday.

This is an excellent opportunity to grab items from handcrafted gifts to innovative new products.
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Learn more about some of these small businesses at

Get it quick

Amazon Black Friday Echo Prep PortraitNobody likes to wait for their new purchase. Well, thanks to Amazon’s fastest delivery service, Prime Now – which is available to more than 30% of the UK population, there’s no need.

Furthermore, this service is also offering special Black Friday deals providing an ideal selection of gifts, gadgets and Christmas treats which can be delivered in a two hour delivery window or within 60 minutes in selected postcodes!

Black Friday pop up

Amazon_Black_Friday_ShopAfter bringing Black Friday to the UK in 2010, Amazon is making this year’s event more fun than ever with the ‘Home of Black Friday’ pop up experience.

This will be located at 13 Soho Square in central London from 12.30pm-7.30pm, Tuesday 21st to Friday24 th November.

Check out the best of Amazon’s Black Friday Sale and Amazon Prime, win prizes, take part in themed workshops hosted by Handmade at Amazon artisans, social influencers and special guests. Additionally, there will be some extra surprises throughout the four-day event.

The multi-room experience features specially themed spaces that reflect the modern home; product demonstrations; gifting advice and a Prime Now delivery collection point so you can browse and enjoy the best Black Friday deals on

Happy shopping!